Royal Wedding Media Coverage

Example of a spacious media coverage The kinglike marriage ceremony in 2011 Many PR specialists define the Royal Wedding of Kate Middleton and prince William as the PR topic of the year. It is a proof that a well- managed item can resonate for months or point years. It has set the beginning of the reputation build of this new family. As Pagefields founder and ranking(prenominal) partner Mark Gallagher argues, the cause non only promoted the young couple, but likewise gave the monarchy, London and the UK a boost. Before the event, there was an estimated account of 8500 journalists expected to arrive in London from abroad.More than 36 programmeers, such as BBC, Sky News, ABC, NBC, CBS, Al-Jazeera etc. were housed in a special structure, built close to the Westminster Abbey, where the spousal relationship took place. Apart from nearly 2000 guests, 40 broadcast cameras, 12 photographers and 28 reporters from national, international and regional media were expected. More tha n 100 overseas air organizations were transmitting the event. BBC had the biggest broadcasting presence with well-nigh 550 people staff at a cost of ? 2 trillion. The US networks affirm begun their coverage at 3 a. m. n the west coast. 64% of Americans said that they intend that the event has received too oftentimes attention in the media, however 28% of US citizens have admitted that they have followed the espouse very closely. The weddings auditory sense has reached 2 billion people worldwide. harmonize to Google, there are over 162 million web pages mentioning the wedding. It was estimated to bring ? 630 million into the economy. each(prenominal) these facts are a proof that the event has received great, or even ebullient media editorial coverage worldwide and has reached a huge number of people.This has probably rancid it into the TV (PR) event of the century. An example of the number of articles that only CNN has concerning the Royal wedding http//edition. cnn. com/S PECIALS/2011/royal. wedding/ . 1 . http//www. prweek. com/uk/features/1124547/the-power-books-top-5-pr-campaigns-2011/ 2 . http//www. guardian. co. uk/uk/2011/apr/28/royal-wedding-media-tv-audience 3 . http//www. guardian. co. uk/news/datablog/2011/apr/29/royal-wedding-numbers-figures